Patient-focused movement for pharma emerges

What did Paul and I talk about when the crowds left efpBarcelona?

Well, we were both elated. We had never felt so proud to be working in pharma. Why? After three days at one of the largest gatherings of pharmaceutical executives – eyeforpharma Barcelona 2015 – we felt that the idea of pharma being patient-focused was no longer just words on a website. It had become… dare I say it… a movement!

Click on the image above to watch our short debrief or click here .


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